Library Guides: IMC 559: Advanced IMC Campaigns: Article Databases

Article databases:

Academic Search Premier This link opens in a new window
A fulltext database spanning academic disciplines with coverage of popular press and scholarly publications, including peer-reviewed journals.
Business Source Complete This link opens in a new window
Comprehensive scholarly business database, providing the leading collection of bibliographic and full text content for the most important scholarly business journals back as far as 1886.
Communication Source This link opens in a new window
An upgraded version of Communication and Mass Media. Provides the most robust, quality research solution in areas related to communication and mass media.

Google Scholar
Provides a search of scholarly literature across many disciplines and sources, including articles, theses, books, and abstracts.

Hospitality & Tourism Complete This link opens in a new window
Scholarly research and industry news relating to all areas of hospitality and tourism.
PsycINFO This link opens in a new window
The premier and most expansive database for searching psychological literature. Includes over 4 million records. Provided via the American Psychological Association.

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