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Professional Branding for Researchers
Comparing Impact Metrics and Citation Counts Across Different Profiles
The table below shows a breakdown of my current (August 2023) citation counts and h-index score at three prominent digital profile sites.
General Benefits of Digital Profiles
Some of the benefits of maintaining a digital profile include:
- It increases your visibility, making it easier for researchers, grant funders, potential collaborators, future employers, and other interested parties to quickly review your research activity.
- It helps you establish your personal brand and showcase your skills and accomplishments.
- Several digital profile platforms can automatically update your profile, ensuring all recent accomplishments are noted
Create your Google Scholar profile:
- Go to scholar.google.com/citations, and then log into your Google account if you are not logged in.
- Click on the My Profile and input the requested information (at minimum: full name, affiliation, and your institutional email)
- Google Scholar will automatically identify articles to associate with your profile. You will need to review these articles and determine which to remove and whether you need to manually add publications.
Understand your Google Scholar Profile page:


Create your ORCID profile: (also available as a handout with visuals)
- Go to https://orcid.org/signin
- Click on the My Profile and input the requested information (at minimum: full name, affiliation, and your institutional email)
- Google Scholar will automatically identify articles to associate with your profile. You will need to review these articles and determine which to remove and whether you need to manually add publications.
Benefits to building (and maintaining) your ORCID profile:
- ORCID is sometimes required by grant funding agencies, journal publishers, and other parties. Creating your profile will save time in the future when you are focused on writing and submitting grants or articles.
Handouts related to ORCID
Overview
Your research most likely already appears on ResearchGate, but you can manage your profile by creating an account. Managing your profile will allow you to build an online presence on the platform. Examples of what can appear on your profile include:
- Your institution and department/unit
- Skills and expertise
- Research authorship (papers, books, book chapters, pre-prints, data sets, etc.)
- Profile photo
Impact Metrics

Research Impact Score
Research Impact Score is unique to ResearchGate and reflects the number of reads by unique ResearchGate members, recommendations on ResearchGate, and citations (excluding self-citations).
You can also view a more detailed breakdown of your (or someone else's) Research Impact Score by looking at the Profile (under the Stats tab)

H-Index
The h-index score reflects only information available through ResearchGate. The number of citations (see below) that factor into your h-index will be different across all platforms (see sidebar for a breakdown of my different h-index scores and citation counts as of August 2023).
You can calculate your h-index by identifying the number of articles (h) that have at least h citations. In the screenshot above, my h-index is listed as 4 which means I have four articles with at least four citations each.
Citations
ResearchGate imports citation data from different sources and may not always capture every citation to your research. ResearchGate will not manually add citation data.
Add Research
ResearchGate will automatically identify potential research (see Confirm Your Authorship below), there may be times when you will want to manually add content. For example, I have manually uploaded conference posters to ResearchGate.

Confirm Your Authorship
The option for confirming your authorship is under the research section. Once you click Confirm your authorship, you will be presented a list of research activities that ResearchGate has identified as potentially being authored by you. It appears to be a straightforward name match, so if you have a common name like I do, you may be presented with a list of false hits. Note: these articles do not appear on your profile until you have claimed them.

LinkedIn requires you manually add each of your publications following these steps:
- Log into LinkedIn account
- View your profile by clicking on the Me link (your profile photo will appear above the link) and then select View Profile.

- Scroll down to the Publications section and click the plus sign icon. Alternatively, you can click the pencil icon if you would like to edit an existing publication.
- Clicking the pencil icon in the prior step will display the publication input form so that you can input your item. The publication date will determine the order that your articles appear (most recent publications appear first) and the Add author button will allow you to search LinkedIn for your co-author(s).


Overview
Scopus is a database provided to the University of Mississippi community by UM Libraries. You can find the link to Scopus on the library's Databases directory available on the library homepage. Or click here.
Indexes like Scopus or Web of Science will often be the most exclusive (i.e., these indexes have more restrictive criteria than other resources). In other words, you may find that your impact metrics and citation counts are lower in Scopus than other places.
Determining if you have multiple author profiles
Scopus automatically generates author profiles based on the metadata it has available. This can lead to multiple profiles being generated for the same individual. Best practice is to request that all profiles belonging to the same individual be merged.
- Perform an author search in Scopus by clicking on the Authors tab, and then inputting your first name, last name, and affiliation name.

- Click on the check box for each profile that you want merged. Or, you can click the check box for All if you would like to request that all authors be merged. Once all profiles are checked, the Request to merge authors link will be come available (the gray static text will change into a hyperlink).

- You will be asked to confirm that you want the author profiles merged. Once you submit, you will receive a notification with a Request ID#. You will also receive an email at the email address you have associated with your Scopus account.

Exploring Scopus profiles
Your author profile page has a few items that you may want to engage with:
- You can associate your OrcidID with your Scopus author profile (note: I have already associated mine)
- View your number of citations and your h-index score.
- Use the Set alert feature to receive notifications when an article is added to your profile or when an article on your profile receives a new citation in an article indexed by Scopus.
- Use the Edit profile link to make changes to your profile information (preferred name, current affiliation, and search Scopus for additional documents to add)
- Use the More link to view potential author matches. Authors with common names may have many incorrect suggestions.

