MKTG 367: Consumer Behavior

Provides users with an innovative and intuitive tool for researching quantitative data, statistics and related information.

Provides competitive intelligence and prospecting data from within the advertising industry.

Find analysis and graphic display of market conditions and forecasts, supply chains, and competitor activity within an industry.

Find media rates for more than 100,000 U.S. and international media properties. Also includes Segmentation & Market Solutions which helps you better understand consumers who are more likely to buy your product or service and the markets where they live, so you can create more efficient marketing strategies and customized messages to more effectively reach them.

Survey analysis and planning software that includes data from recent Simmons' national consumer studies.

Find articles, company information (SWOT), company profiles, industry profiles, and market research reports. (Search using the Keyword box, Company Information search, or Company Profile search.)

Premier source for articles in the field of psychology including consumer psychology and buying behavior.

Provides the most robust, quality research solution in areas related to communication and mass media.