PHAD 688 - Research Methodology and Techniques


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Jocelyn Tipton
JD Williams Library
Administration Suite - 312C

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Databases for Company & Industry Research

Article Databases

Richard K. Miller Market Research Handbooks

Business Ratios

North American Industry Classification System (NAICS)
Classification that replaced the Standard Industry Classification (SIC).

Standard Industrial Classification (SIC)
Industry classification still used by a number of publishers and organizations.